ChoiceStream RealRelevance Advertising combines the in-market relevance of search with the broad reach and frequency of display advertising to drive more revenue from your advertising campaigns.
Advertisers: Create New Occasions to Purchase
ChoiceStream's dynamic, personalized ads and landing pages supercharge your online advertising campaigns to boost traffic and sales online and in-store.
If you're already doing online advertising, ChoiceStream works seamlessly with your existing media placements and your best performing creative. We simply layer on top of your media buys and creative to dramatically improve performance.
If you're new to online advertising, ChoiceStream can create and manage your entire program, providing you with a turnkey personalized ad campaign designed to meet your CPA objectives.
In all of these cases, getting started with ChoiceStream consists of just 3 easy steps:
- Define campaign & collect data. Together, we will define the campaign and identify the objectives against which we'll measure success. ChoiceStream will then acquire a feed of your product catalog, your baseline ad creative, a pixel on your site, and the integration for the dynamic landing page.
- Launch Ads. If you're already doing advertising, ChoiceStream will provide personalized ad creative and ad tags for you to traffic with your 3rd-party ad server against your existing media placements. If you're new to advertising, we will launch a turnkey personalized campaign consisting of personalized advertising and media on your behalf.
- Review campaign. At the end of the campaign, ChoiceStream will review the uplift and performance delivered, finalize pricing and work with you to determine next steps.
Agencies: Introduce your Clients to True 1-to-1 Advertising without the Hassle
With ChoiceStream, creating and running a personalized display ad campaign is as simple as running a single creative across a run of network buy. And while we make personalized ads simple to create and deliver, we still enable you to work with your existing optimization and testing tools, and traffic the ads across your existing media buys.
For media agencies, that means no more hassling with manually targeting dozens, or even hundreds, of creative executions across multiple ad tags and sites. A single ChoiceStream tag can generate an unlimited number of personalized creatives. And, ChoiceStream's sophisticated results tracking means it's easy to figure out your best creative and placement options — no more complex spreadsheet assembly required.
Creative agencies, save time and money by using ChoiceStream to automatically generate as many creative iterations as your clients want. Want to test four different calls to action, three different offers, and seven different designs — all in three sizes — to see which perform best? It's all done for you with ChoiceStream.
Ad Networks & Publishers: Value-Added Ads Your Advertisers will Love
ChoiceStream RealRelevance Advertising enables you to offer the industry's first, and only, truly personalized advertising to your advertisers. By adding ChoiceStream's new ad format and landing page to the suite of solutions you sell, you can increase the value of your inventory and increase the performance of your network.