ChoiceStream

Consumers between the ages of 25 and 44 find the most value in personalized product recommendations, according to a recent study by e-commerce platform provider Art Technology Group Inc. The poll found that 81.6% of shoppers between the ages of 25 and 44 deem personalized product recommendations as an important feature, compared to 31.5% ages 18 to 24 and 66.7% of consumers 44 and older. In the coming year, ATG expects more e-retailers to implement personalized product recommendations on their sites.Read the full article at Internet Retailer