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Publications
Third quarter web sales drop for Bluefly.com
2009-11-11
Sales for discount apparel retailer Bluefly.com Inc. declined in the third quarter, but the company also narrowed its net loss. Web sales decreased 13.6% to $17.1 million from $19.8 million. The average order size was $274.58 compared with $292.03 in the prior year. The company added 34,753 new customers. However, spending on sales and marketing decreased 63.4% to $1.5 million from $4.1 million.Read the full article
