ChoiceStream

ChoiceStream Makes it Personal

ChoiceStream's personalized guidance is revolutionizing TV discovery for our viewers. ChoiceStream delivers a unique experience to each subscriber, which is proving extremely valuable in terms of improved consumer satisfaction and take up of pay-per-view content. We're delighted with the partnership.

Karen Leever

Senior Vice President
DIRECTV

ChoiceStream develops personalization solutions for online consumer services, mobile operators and TV providers. ChoiceStream's patent-pending technology helps our customers increase loyalty and drive revenue by automatically delivering the most relevant content, products, search results and advertising to each consumer, providing our clients with:

• Fully Automated Personalization that delivers 'the personal touch' — even for first-time visitors.
• Viral Discovery and Community that enables consumers to share ideas with like-minded buyers.
• Deeper Reach to help consumers go deeper into your site as you surface more personally relevant, and more profitable, products and services.
• Richer Data that helps you better understand — and more intelligently market to — each consumer.
• Differentiated Experience that makes each consumer feel as though he's with 'the service that knows me.'

Our Customers Get Results

ChoiceStream, the recognized leader in recommendation software...

Red Herring

October 16, 2006

ChoiceStream customers include some of the world's largest networks and most trusted brands including Comcast, DirecTV, Blockbuster, AOL, Yahoo!, Starz, Columbia House, and eMusic. Our clients have experienced the power of personalization to drive real business results such as:

• 75% lift in sales conversion for the shopping service of a major online portal
• Over 30% improvement in subscriber conversion and customer acquisition for a leading entertainment retailer
• 15% uplift in ARPU for a discount retailer
• 600% increase in clickthrough, 240% increase in average session length, and 300% Increase in site traffic for a major portal*

* Source: Client-supplied data based on A/B comparison testing.

Our Solutions Get the Job Done

ChoiceStream's ability to deliver the most useful and accurate personalization is rooted in its powerful, award-winning RealRelevance^® technology which automatically delivers the right content to the right consumers at the right time.

RealRelevance gains a true understanding of each consumer's preferences and combines it with deep content knowledge as well as insight gleaned from the millions of users ChoiceStream interacts with each day. This unique combination enables ChoiceStream to automatically deliver the 'best-fit' content, products, search results and advertising for every consumer, every time.

Find out what ChoiceStream can do for you:

Online Services Mobile Operators TV Providers